Two ‘Boonie Bears’ Movies Get Russian Theatrical Launch

‘Fantastica: A Boonie Bears Journey’ will launch together with ‘Boonie Bears: Blast into the Previous’ in Russia on September 19.

China’s Fantawild Animation will premiere two of its Boonie Bears movies in Russia; Blast into the Previous, distributed by Treblow Media, and Fantastica, distributed by Excessive Fly. Each movies are scheduled to be screened on September 19 and are anticipated to hit 1,000 screens in complete.

“This time we tried one thing new, to launch two movies on the identical day,” commented Fantawild Animation senior distribution supervisor, Kristina Razmerova. “This can be a distinctive and uncommon technique, however this manner we’d be capable to have entry to virtually 70% of the Russian cinemas. That is fairly spectacular on condition that the Russian market is actually harsh on indies.”

Inventive promotional methods embody rebranding the movies as stand-alone, complementary items, thus avoiding competitors with one another. Additionally, themed puzzles shall be produced, geared toward attracting younger audiences.

The upcoming theatrical launch represents certainly one of a number of Fantawild offers signed in Cannes. The Boonie Bears movies will quickly be screened in Germany, Czech Republic, Slovakia, Ex-Yugoslavia and the Baltics. This can mark the model debut in these markets.

The Boonie Bears franchise has been seen in over 100 territories, incomes Fantawild Animation over $415 million in field workplace gross sales. The corporate additionally produces over $440 million yearly in merchandising gross sales worldwide.

‘Boonie Bears: Blast into the Previous.’

Supply: Fantawild Animation Inc.

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