LOS ANGELES — Artistic company Roger and full-service manufacturing firm Massive Machine has introduced a strategic merger, increasing the inventive capabilities for his or her respective businesses, model, and leisure purchasers. The LA-based studios will retain the Roger title and proceed all operations at their newly renovated Silver Lake facility. Representing Roger within the enterprise partnership are inventive administrators, Terence Lee and Dane Macbeth, and government producer, Josh Libitsky; director, Steve Petersen, inventive director, Ken Carlson, and enterprise growth, Sean Owolo, symbolize Massive Machine.
With its expanded inventive workforce, Roger goals to set a brand new benchmark for multidisciplinary inventive studios, providing expertise and sources for tasks that require branding, design, animation, VFX, VR/AR, live-action, and content material growth.
“Massive Machine and Roger have at all times checked out methods to companion on tasks and organically increase our attain into new markets,” Lee commented. “We simply genuinely click on as creatives and as associates and share a imaginative and prescient for what it takes to deliver collectively expertise, concepts, and sources to create superior work.”
“We noticed an amazing alternative to make an impression throughout the business in a manner that wouldn’t be potential with out becoming a member of forces,” added Owolo. “Roger’s breakthrough inventive for main manufacturers and Massive Machine’s Emmy-winning content material know-how permit us to supply our purchasers a very full bundle for each side of their model.”
Because the merger, the studio has already launched into a variety of tasks, together with main inventive campaigns for Disney and Sony Photos.
Roger’s new 6,500-square-foot studio contains 4 non-public workplaces, three modifying suites, two convention rooms, an empty capturing house for greenscreen work, a kitchen, and lounge. It has been designed, from the bottom up, to foster a collaborative working atmosphere.
“Current purchasers will admire the breadth of expertise we have now below one roof now,” concluded Libitsky. “We will assemble extremely strategic and super-talented groups tailor-made to a selected venture — or mix all of our sources in tandem to develop a totally built-in expertise from the highest down. We’re equally enthusiastic about how the merger positions us to discover and experiment with new mediums and areas of enterprise.”