When legendary guitarist Jimmy met the Fender Telecaster, rock historical past was made. As a part of Led Zeppelin’s 50th anniversary celebrations, Nexus Studios directorial duo Smith & Foulkes (the award-winning Adam Foulkes and Alan Smith) teamed up with Fender to create animated quick The Mystical Journey of Jimmy Web page’s ‘59 Telecaster.
Taking viewers on a psychedelic tour via a pivotal time in music, the movie is formed round Jimmy’s personal phrases on his relationship with the enduring guitar. Immersing themselves within the heady days of the late 60’s, Smith & Foulkes creatively expanded round Jimmy’s narrative to concentrate on what occurred when these two inventive energies collided.
A staff of animators on the London and Los Angeles-based Nexus Studios labored to visually convey the environment and power of the time and illustrate key moments within the growth of the legendary rock band. The movie reveals how Jimmy’s personalization of the Telecaster — into the famed Dragon and Mirror variations — takes Led Zeppelin to beforehand uncharted sonic horizons.
“It goes with out saying that everyone loves a dragon,” Smith and Foulkes commented. “And we made full use out of that! But it surely was a lot trickier to visually illustrate the mirror guitar which was extra in regards to the optical sensation of prismatic gentle patterns. So we stumble on this concept of how pictures are bent and twisted in a Corridor of Mirrors, which appeared to suit the concept of recent sounds being distorted as Jimmy experimented with the Telecaster.”
Foulkes & Smith have developed a repute as one in every of London’s high directing groups, profitable the Cannes Grand Prix in 2005 and receiving a 2009 Oscar nomination for his or her quick movie This Method Up. Their quite a few awards embrace a number of Cannes Gold Lions, two D&AD Black Pencils, a few Grandy on the ANDYS, a number of BTAA Golds and a complete host of others. Honda “Grrr” is essentially the most awarded industrial on the earth from 1999-2008 and was AdWeek’s Advert of the Decade. The duo had been behind BAFTA-nominated The Fearless are Right here, a daring and exhilarating animated movie which heralded the arrival of the 2018 BBC Winter Olympics protection. Most lately, they created Tackle Historical past, a journey via the evolution of animation and the Wimbledon Tennis Championships as a part of a marketing campaign that celebrates 100 years of the AELTC.
Supply: Nexus Studios