Microsoft Exec on Google Stadia: ‘They Do not Have the Content material’


A cloud infrastructure won’t be sufficient to make it in a aggressive trade.

Replace four/11: A Microsoft spokesperson supplied IGN the next remark with regards to cloud gaming:

“It’s a good time to be a gamer. At Xbox, we’re placing gamers on the middle of our imaginative and prescient for the way forward for gaming by delivering blockbuster content material from Xbox Sport Studios and our companions, rising the thriving Xbox group and giving them alternative and alternative in how they play throughout units and thru Mission xCloud.” – Microsoft spokesperson

The unique article follows:

An exec at Microsoft just lately commented on Google Stadia and different rising cloud gaming rivals, saying “they don’t have the content material” to compete with main gamers within the trade.

Per The Telegraph (by way of WCCFTech), Microsoft’s Xbox division chief advertising and marketing officer Mike Nichols argued that whereas Google Stadia and others have an infrastructure in place, they lack the content material essential to flourish within the trade.

“Rising rivals like Google have a cloud infrastructure, a group with YouTube, however they don’t have the content material,” mentioned Nichols. “You gained’t essentially want a tool over time, however you’ll get one of the best expertise with native processing energy.”

IGN has reached out to Microsoft for any further touch upon Stadia and the state of cloud gaming. Beforehand, Xbox head Phil Spencer reportedly mentioned of Stadia “There have been no huge surprises of their announcement.”

Whereas Nichols’ remark appears to be referring to first- and third-party content material coming to Stadia, Google’s Phil Harrison (former company VP of Microsoft) informed IGN that first-party content material is foundational to Stadia. He additionally commented on Stadia’s required web speeds, refuted rumors that Google ever deliberate a bodily sport console, and mentioned whether or not Stadia is supposed to compete with PlayStation and Xbox.

Although there are nonetheless loads of questions surrounding Stadia, Google did announce a first-party studio headed by Jade Raymond and revealed its common specs final month.

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Colin Stevens is a information author for IGN. Observe him on Twitter.

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